It’s official! EXO’s Kai will continue to work as a global ambassador for Gucci.

After becoming the first Korean Gucci global ambassador in 2019, Kai’s contract with the Italian luxury fashion brand is continuing into 2020.

Kai has proved his admirable influence in the fashion industry as he participated in the 2019 Fall/Winter advertising campaign.

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“The expression on Kai’s face has the fascinating power to elicit a variety of imaginary reactions, giving off the message of a belief in one’s individual power.”, said Alessandro Michele, Gucci’s creative director.

Congratulations on his new appointment!


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